James Fairweather

An interesting blog post that I spotted this morning by Malcolm Coles had me thinking about the possible motives behind an update to the Google Algorithm which displays more results on the first page of the Google SERPS from one site.

Assuming that this ‘update’ has, as has been suggested, rolled out and that changes are visible across Google’s results, rather than in one isolated case, I thought it sensible to consider the possible outcomes of an update of this nature. It has been suggested that it hasn’t been applied as a blanket update to all results at the time of writing this post.

Read the rest of this article here;

The introduction of Google’s interactive ‘SearchWiki’’ feature to its standard search engine results page begs the question: Is Google making moves to manipulate search rankings? James Fairweather, Online Marketing Executive, takes a closer look at the latest Google offering and what it means for the future of SEO.

Read the rest of the post at MAD.co.uk (logon required, unfortunately)